Make your Airbnb the destination.

Here’s a tried and true strategy. If you’re located in a destination vacuum, your Airbnb has to be the destination itself. A fully fledged, “we’ve arrived!” location in its own right. Have you seen an Airbnb commercial lately on TV? Take note. This strategy is front and center. The Flintstones cave, the reflective pool house, the Idaho potato: all of these Airbnbs are destinations that can stand on their own two feet.

Here’s a fantastic example from our recent travels. The Grain Bin Getaway is a gorgeous Airbnb that’s literally a renovated grain bin, the brainchild of architects and superhosts Brent and Christy. This Airbnb happens to be located outside a tiny town in western Iowa. But to us, it could have been located just about anywhere. We didn’t drive all that way to see the town (although we had a lovely time exploring the area once we were there.) We booked The Grain Bin Getaway to see The Grain Bin Getaway. It was the destination. It was our vacation. And despite its rural setting, this place is booked solid.